FOR IMMEDIATE RELEASE:

11/11/11

Paso Digital Film Festival Uncorks it's 2011 blend,

of Film, Technology, Music, Characters, and Wine

November 18-22, in Paso Robles, Central California Wine Country with main

events at  La Quinta Inn, Studio On The Park,  Pierce Modern Gallery, Vale

Fine Art Gallery, the Pine Street Saloon, Franklin's Hot Springs and the Paso

Independent High School.

This years Digital Festival will be a special tribute to Bruce Ricker, who is a long time

friend of Clint Eastwood, and director/producer of a number of music documentaries

presented by Eastwood.  Bruce was a Paso Digital Film Festival adviser and working

on a documentary with the Festival's director, Benford Standley.  In addition to the

Tribute to Bruce, the festival is creating the Bruce Ricker Lifetime Achievement

Award and will annually present this prestigious award to deserving recipients.

It is fitting that award winning film editor Joel Cox, who received the first Festival Life-

time Achievement Award, and was a long time friend of Bruce, will be here to present

the first Bruce Ricker Lifetime Achievement Award to music and jazz legend David

Amram.  The documentary David Amram: The First 80 Years will screen Saturday,

before the screening of Clint Eastwood Presents: Johnny Mercer "The Dreams

on Me" which was produced and directed by Bruce Ricker.

Rex Pickett, author of the book "Sideways", which became the basis for the industry

changing wine movie by the same name, jazz legend David Amram, Academy Award

winning editor Joel Cox from Clint Eastwood's company Malpaso, actors Gary

Conway, Max Gail, Rebecca Holden, Adrienne King, and will join filmmakers

Christopher Felver, Lawrence Kraman, Ester Brym, Zev Robinson, Dawn Engle,

Ivan Suvanjieff,  Youtube sensations Lauren Francesca, & Chris Thompson, 3D

expert Sara Mora, magic man Rich Ferguson, and others during the Festival in Paso.

This year the festival is building on last year's screening of wine movies to add more

wine to the blend.  Not only will we be presenting some great wine films, but we are

fortunate enough to be able to feature author Rex Pickett at several of our functions as

local wine being served at many of the events.  Rex has released his new book Vertical, that's a sequel to Sideways.

From the world of music is David Amram, Joel Diamond,  Rebecca Holden, John

Andrew Parks, Louie Ortega, Kenny Lee Lewis, Red Holloway, Red Skunks,

Angie Gega, and surprise music guest to be announced.

SEE BIOS AT:  thePDFF.com/2011characters.htm

Festival events happening at several locations in the area with panel discussions and

films, and digital media at the La Quinta Inn Friday evening, Saturday and Sunday. 

Nightly music at Pine Street Saloon and with events at Studios On The Park, Vale

Fine Arts and Pierce Modern Galleries, Franklin's Pond, and the Independent

High School in Paso Robles.

The evolving Digital Worlds are part of the paradigm shift that we're seeing now in the

entire entertainment business.  New Media, Social Networking, and the multi-platform,

trans delivery of music, film, tv and vod on the Internet, and mobile as the 3rd screen,

user generated content, and other digital innovations that are just now being released,

will be part of this Virtual Wild West Digital Film Fest...the future is now, and we'll take

you after the future to a virtual live film festival online with multiplatform programming

for you to have a true multimedia experience of attending an actual film festival, during

and months after the festival in Paso Robles via the Internet.

Excited to announce a known first in the film festival world...we will have a film festival

channel in each room of La Quinta Inn, our flagship hotel, where the guest can watch

films from the film festival programmed into their rooms.

This years awards go to David Amram for the Bruce Ricker Lifetime Achievement

Award, presented by Joel Cox, Chris Felver for the Music in Media Award, presented

by Joel Diamond, and the Humanitarian Award to Dawn Engle, presented by actor

Max Gail.

The first three film roundups hosted the likes of Clint Eastwood, Academy Award editor

Joel Cox, Producer Sir. Nigel Sinclair, Ramblin Jack Elliott, Kevin Bacon, Len Dell'

Amico,  Bela Lugosi, Jr, Robert Carradine, Kathleen Quinlan,  Gary Busey, Luke

Perry, Gary Conway, Kyle Eastwood Band, Bacon Brothers, Jack Tempchin

(Eagles hit Songwriter), Bernie Taupin (Elton John), Dave Somerville (The Diamonds), Sonny

Curtis (Buddy Holly's band) , Ken Kragen (co creator of We Are the World) and many others.

An important part of thePDFF is our Salute To Children and Youth, PDFF wants

to shed light on the darkness that they suffer, and honor the film makers that expose their

plights...we're going to screen some new and past documentaries that show the suffrage

of children and youth. Festival Producer, Benford Standley, is deeply dedicated to

shedding light in the darkness of the millions of homeless, runaway and missing children,

the abused, autistic, and those falling between the cracks in our society, and sadly, in

historic numbers...This year we want to help bring attention to PASO CARES S.A.F.E.,

and www.DreamcatchersForAbusedChildren.com.

Having garnished more daily traffic on it's website than other film festival websites like: 

Dallas, Chicago, Nashville, SLO, Atlanta, Phoenix, Malibu, Carmel, Indie Fest, LA Reel,

Santa Barbara, San Diego, Seattle and other very well established film festivals, this

2011 digital venture will be webcast to the world on multi-platforms via the Internet, TV,

several social networks and webcasting sites, mobile applications through the festival's

INTERNETWORK of websites and portals. 

If you Google, Bing, Yahoo, or most any search engine "digital film festival"...an d Paso

Digital Film Festival comes out on the top of the list...this festival is setting the bar for

"digital" media, going beyond the cutting edge and become a digital sword.  To help

sharpen the sword thePDFF has partnered LiveStream.com, and  Openfilm.com,

who has Robert Duvall and James Caan as top advisors, to produce and create a

HD Virtual Digital Film Festival, where we have a channel at:

Openfilm.com/channels/Digital-Media-Festival

The past Paso Digital Film Festivals were streamed world wide from the festival...this is

the launch of a benefit we will further develop to help our emerging film makers to reach

a much larger audience than just those that attend the film festival.  With viral marketing

efforts, and offering filmmakers a stage using the new of the Digital Age Technology to

take the filmmakers to the world, and offer some alternatives to conventional distribution

is a major goal of the festival.  Through the Festival's 3 year Internetwork of social, film

and business websites we will take viral marketing of the festival to the max.

“Our target audience is from Hollywood to the Silicon Valley,” Standley said. “That fits in

with the tank-of-gas vacation. This is a small-town, with a Norman Rockwell setting, but

it’s a very rich environment. On the local level, this festival can serve as a catalyst to help

the tourist-industry, and bring the movie business into town.

CONTACT:

Benford Standley, Producer

thePDFF.com

thepdff@gmail.com